Hydrating Gel Face Wash
Product Concept
A luxurious, pH-balanced daily cleanser infused with the calming power of Blue Lotus Hydrosol, skin-replenishing hydrators and botanical extracts to gently cleanse without stripping the skin.
Designed to remove dirt, excess oil and impurities while maintaining the skin’s natural moisture barrier, leaving your complexion soft, refreshed and naturally radiant after every wash.
Unlike conventional face washes that leave the skin feeling tight and dry, this lightweight gel cleanser delivers a refreshing cleanse with lasting hydration.
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Product Positioning
Blue Lotus™️ Glow Renewal Cleanser
“Cleanse. Hydrate. Glow.”
A daily cleanser designed to:
* Gently remove dirt, oil & impurities
* Hydrate while cleansing
* Support the skin barrier
* Restore healthy radiance
* Prepare skin for serums & moisturizers
* Leave skin soft, fresh and balanced
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Powered By
* Blue Lotus Hydration Complex™️
* Blue Lotus Hydrosol
* Blue Lotus Flower Extract
* Polyglutamic Acid
* Multi-Molecular Hyaluronic Acid
* Panthenol (Vitamin B5)
* Beta-Glucan
* Allantoin
* Green Tea Extract
* Aloe Vera Extract
* Eco-Cert Approved Preservative System
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Texture
Crystal-clear gel cleanser
* Lightweight
* Silky lather
* Soap-free
* Non-stripping
* pH balanced
* Leaves skin soft and refreshed
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Suitable For
✔ All Skin Types
✔ Sensitive Skin
✔ Acne-Prone Skin
✔ Oily & Combination Skin
✔ Dry & Dehydrated Skin
✔ Beginner-Friendly
✔ Daily AM & PM Use
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Benefits
Immediately
* Gently removes dirt, excess oil and impurities
* Refreshes without stripping the skin
* Leaves skin soft, clean and hydrated
* Enhances the skin’s natural glow
* Maintains the skin’s moisture balance
With Regular Use
* Supports a stronger skin barrier
* Improves skin hydration
* Promotes a smoother texture
* Helps reduce dullness
* Leaves skin looking healthier and more radiant
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Marketing Claims
✨ Sulphate-Free Cleanser
✨ Soap-Free Formula
✨ pH Balanced
✨ Deep Cleansing Without Dryness
✨ Hydration While You Cleanse
✨ Blue Lotus Hydration Complex™️
✨ Polyglutamic Acid Powered
✨ Strengthens the Skin Barrier
✨ Gentle Enough for Daily Use
✨ Suitable for All Skin Types
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Taglines
Cleanse Beyond Clean.
Where Cleansing Meets Hydration.
Every Wash Begins With a Glow.
The First Step to Radiant Skin.



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